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Extremely powerful. Incredibly lightweight. Internal construction expertly engineered to significantly reduce dryer weight. Italian craftsmanship makes it supremely durable setting a new standard of excellence. Includes 6 heat/speed settings for every hair type a cold shot button to lock in styles and 2 snap-on concentrator nozzles Italian-made stylist approved. Crafted in Italy the home of fashion beauty and luxury our Italian-made dryers deliver unbeatable performance and power. Stylists love the power but most of all the lightweight of this full sized hair dryer. Makes a real difference when working on clients all day.Lightweight.
A super powerful product.
Includes technology to be more quiet than average.
A high quality dryer.